What is Web Design?

Adrian Martinez
Website Design

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Designing is how ideas are collected, arranged, and implemented to align with a specific purpose or goal. Web design is no different other than the content created is displayed online on a web page and viewed on an internet browser. Continue reading to really understand What is web design.

Web Design Inspiration

When starting to consider your website and its design, you may find that you’re lacking inspiration like many other first-time site owners. However, inspiration is everywhere. Even if you’re unsure of what you’re looking for or how you want your site to look, you may find the inspiration you need. A few websites that might kick in those creative juices are:

3. Pinterest

4. Site Inspire

Many first-time website owners are not aware that the very design of their site can have a significant impact on how search engines, like Google or Bing view and categorize it in their searches.

Web Design Elements

When designing for the web, the same essential elements are used that are seen visually in almost all forms of design:

1. Color

light colour

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The color selections will depend on the overall website appearance or the message that you are attempting to get across to the viewers. You may choose to go with a basic black and white color scheme or a multi-colored design that pops. When making your choice, it is essential to keep in mind that the colors will work to grab the eye and the attention of the viewer and serve as a means of conveying your brand and personality.

2. Content

Using both visuals and text, your site’s design and the content will work hand in hand to convey the message that you’re trying convey. Keep in mind that the written text on your site needs to be both valuable and relevant in order to be ranked well by search engines. You don’t want to cause confusion for the viewer or lose their interest—you want them to remain interested with your content and keep them on your site. At the same time, the content needs to incorporate keywords relevant to the subject, and you should make sure that it is optimized for search engines.

3. Fonts

Using a variety of fonts can work towards enhancing the overall design of your website. “Web-safe fonts” are a group of fonts that most browsers are equipped to read, so it’s important to stay within these select group of fonts in order to not experience any issues on your website.

4. Graphics

Most individuals familiar with the internet and websites are aware of what graphics are. They may consist of items as: icons, clipart, or your company’s logo. Graphics work together to enhance the website’s design and the viewers’ visual experience. Graphics will need to work with the color and content of the page and be laid out appropriately to make the page user-friendly. If not handled correctly, too many graphics can make your site appear congested and can even cause it to be slow to load.

5. Layout

web design layouts

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The layout is the overall look of the page as a whole—how the graphics, content, colors, and fonts are arranged. Many website visitors are looking to hit the site, get the information they need, and then move on. If your site is designed well, your viewers will appreciate the ease at which they find the information they are looking for which will assist with user experience and rankings on search engines.

6. User Friendliness

Although you may want your website to look visually appealing and enticing, you also need to consider the end-user. When considering how user-friendly your site is, keep the following key points in mind:

6A. Compatibility

For the optimal benefit of your website, it must be equally compatible with various browsers and operating systems. The compatibility will work toward increased viewing without any technical issues.

6B. Interactivity

Get your viewing audience involved. You could add such items as opinion polls or comment boxes to the design. Additions of email forms and sign-up pages for newsletters will convert what was just a visitor to a possible client.

6C. Multimedia

The addition of visual and audio stimulation into your site’s design can go a long way to helping your viewers grasp the information faster and more effectively, encouraging the viewer to spend more time on your site.

6D. Navigation

The architectural design of your website is a vital consideration. The forms of navigation, such as your menu button, need to be created, keeping in mind how your viewers may choose to search and browse your site. Make it as simple as possible for them to find what they came for.

Web Design Technology

With the ever-changing advancements in technology, specifically those in the internet arena, web design has the advantage of always staying fresh, professional, and dynamic – and your site should be no different.

Web Design – Adaptive vs. Responsive

Examining the pros and the cons of both an adaptive and a responsive website will help you decide what type of website builder will be the best for your design needs. Many articles will still refer to such styles as fixed, static, and fluid, however in today’s mobile-based society, a properly designed website needs to be either adaptive or responsive.

1. Adaptive

Much as its name implies, an adaptive website will adapt the website to the type of device used to view it. When the viewer’s browser connects to your website, the server will be informed about the type of device wanting to view your page. Depending on the type of device attempting to view your site, an adaptive website will choose the correct version to display.

2. Responsive

A responsive website uses a series of layouts of flexible grids. The website will consider the percentage each element takes up, say 25%, and the element will stay at 25% no matter what the size of the screen changes to. Unlike an adaptive website, responsive websites will constantly change in response to the screen size.

Web Design Takeaways

As you can see from the information above, there are several areas to consider when designing your website. For a novice or a beginner, the process can quickly become not only daunting but also overwhelming. That’s why it’s in your best interest to Hire Adrian – and not only to get your website done but to get it done right the first time.

Adrian Martinez

My name is Adrian Martinez and I’m a digital marketing consultant. I’ve been building visual solutions for over 20 years and helped hundreds of businesses achieve their goals.

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CUSTOMER REVIEWS

Adrian Martinez / Website Design & Digital Marketing

5.0

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John Cowell

Adrian is a pleasure to work with. Calm, creative, responsible and professional. Asks the right questions and is a genuine team player who was always part of our internal conversations. He met all of our demanding deadlines with great website design and concepts for a very complex business brief and left us with a very happy client.

Marta Martinez

Adrian designed my logo and business website. He was very responsive, knowledgeable and a true professional. Adrian is now helping us attract new customers with SEO and a Google Ads campaign. I would highly recommend Adrian’s services to anyone looking to grow their business and attract more customers.

mo rizi

Adrian is the guy to go to if you need a new company website, SEO or any digital marketing. He was very knowledgeable and happy to create a digital marketing strategy for my business. I would highly recommend Adrian to any business owner looking to level up their digital presence.

Elisabeth Axiak

Adrian is a true pro! He is responsive, knowledgeable, and experienced. I used Adrian's services to create a new website for the company I work at, and the process was quite seamless. Totally recommend!

Karina C

It was a pleasure working with Adrian on the design of our new company logo. He not only took the time to understand the meaning and brand of the logo and our company but also provided a multitude of other suggestions/direction on marketing, website, branding, business cards and qr code. Furthermore, he always provided revisions and guidance with very quick turnaround times.I highly recommend reaching out to him for your design and marketing needs!

Gergo Biro

Adrian was quick and very attentive to what we were looking for when it came to designing our Real Estate Company logo and the company business cards.He was very easy to work with and made sure we were completely satisfied with the final product. Great customer experience from start to finish so we will be definitely working with him again on future projects!

Salimon Abiodun

The absolutely best website designer I have worked with. Adrian have nothing but helpful from the beginning of our project till the end. He was available to not only make sure the project was a success but responded to enquires and truth be told, I had so many enquires as I was new to websites and website development in general. I’ll definitely love to work with him again.

Venessa DiMillo

Adrian has been so great to work with. He was able to take the vision of our website and make it a reality. He was always quick at responding and any changes or additions were always done so quickly. The website came out great. Would highly recommend Adrian!

Jessica Tesoro

Adrian has been a pleasure to work with! He is extremely knowledgeable, and kind. We were able to go through the website designed page by page, step by step. He was very detailed in any explanation he gave, and was very patient when we had questions, or needed to make a change and always had a positive attitude. I would recommend Adrian when looking for web design / SEO services!

Laura Sikorski

Adrian is such a pleasure to work with! I initially found him through a Google search and was a bit skeptical at first just not knowing the full breadth of his offering and skillset. Turned out that he is extremely knowledgeable within his field and just a really humble and genuine person overall. He helped to transform my clients website in a positive, forward-thinking way - bringing great ideas and a positive attitude everyday. I would absolutely recommend Adrian to anyone looking for web or SEO services.

Iris Mai

Adrian designed my company website and is currently working on search engine optimization for my business. All I have to say is WOW - my website looks great and I’ve gotten more leads in the past 3 months than I’ve gotten in the past 3 years. I would highly recommend Adrian for any web design project and SEO. 10/10 service!

Martin Cadena

Adrian picked up the phone on the first ring, just WOW!!!! He talked me through how to set up my domain name, and how to get started using site ground and WordPress. I can't thank him enough. Getting started with creating my website for my new MFT practice was overwhelming but Adrian was able to help with that. I called back for a quick question 30 minutes later and he picked up again on the first ring. I would highly recommend Adrian for anyone who needs help getting started with their websiteBestMarty

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